MobilEffect is placed at the center of opportunities of the mobile Internet revolution. MobilEffect develops service enabling gateway platform that connects the Internet and wireless communication environments with enhanced content management and multiple content formats capabilities. In addition, the company's technology enables wireless/telecom carriers and service providers to process/deliver online information/content in multiple formats, for Internet browsing/surfing over wireless and landline networks. MobilEffect's gateway platform establish the junction of smart content management capabilities, personalized information and M-commerce capabilities to any mobile device in real-time. MobilEffect enables mobile Internet surfing on current mobile phones, WAP and 3G. The company's technology makes mobile Internet simple for beginners, as well as savvies of mobile Internet users. This intelligent gateway platform designed to enhance service provider profitability, subscriber loyalty, and reduce time to market.